Archive for March, 2013

seminarThere’s no doubt that this little thing called the Internet is here to stay. Having an online presence, for many, has meant ditching traditional printed marketing materials forever. Once a static medium, the Web has now matured into a multimedia platform that can broadcast messages directly to customers and followers in fractions of a second. However, the technology has evolved so quickly that many of us can’t keep up with it. You know that video is one of the most effective ways to communicate but where do you even begin? Shooting a video on your phone and then uploading it on YouTube and hoping for the best is not the greatest of strategies.

As well as actually doing a lot of stuff, Glenn and I also love to teach stuff. I’ve had the privilege of doing all-day hands-on video and photography workshops with some great people and Glenn has mentored young musicians who have since gone on to great opportunities. Both of us have a lot of experience working with video for the Web so we put our heads together and decided that we should share some of that wisdom with others.

So, over the next year or so we’ll be testing the waters and hosting a series of seminars about creating video content for the Web. It’s aimed at businesses but really anyone who wants to put video on the Web can benefit. It will be a fun and informative affair with lots of audience interaction and hands-on work. You’ll learn about cameras, lighting and sound and how best to market your finished video. Watch this space for more information.